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Video Contest: Create A PSA Video Showing The Impact Of Technology On CreativityCase Details


Closed: 28 Oct 2011, 11:59PM PT

Earn up to $1,000 for Insights on this case.

A few weeks ago we wrote about a contest that NBC Universal was putting on, officially through New York City, asking students to make propaganda films, repeating NBC Universal/MPAA talking points about how copyright infringement was damaging NBC Universal.  In going through the fine print on the contest, we noted a few oddities.  First, you were not supposed to actually use facts or data and make a case.  Instead, the rules flat out told you what your position was.  You had to support the claim that "piracy costs jobs."  Think the data shows that the real problem is legacy companies like NBC Universal not adapting to embrace new opportunities?  Too bad.

Even worse, the detailed fine print in the contest (which is pretty difficult to dig out), shows that if you win, you lose the copyright on your video.  Seriously.  It's pretty amazing that a video contest promoting the supposed importance of copyright to creators involves requiring creators to give up their copyrights.  The prize?  A measly $500.

So we're offering a competing contest, here via our Insight Community platform.  We're asking people to create PSA videos showing the impact of technology on creativity today.  We're not asking you to advocate any specific position at all, because unlike that other contest, we're pretty secure in our beliefs and won't melt like the wicked witch of the west should someone submit a PSA that challenges some of them.  We believe that the best videos will be both creative and have a factual basis.

Also, as per our standard Insight Community terms and conditions (and again unlike that other contest), you retain the copyright to whatever you do.  We would recommend a permissive license -- with our favorite being something like the CC0 Public Domain license or the WTFPL license, but it's entirely up to you.  The only condition -- as per our Ts & Cs, is that we're granted a license to make use of the work as well, for the sake of showing it on our sites (Insight Community and Techdirt).

Oh, and while that other contest is offering $500 to the winner, we're offering $1,000.  As a result of our original post, a bunch of you stepped up and offered up about $500 in donations for this contest, and we're matching that with another $500 ourselves.

Finally: in order to enter, you need to:

  1. have an Insight Community account (your Techdirt login will work if you have one, or create one on the Insight Community site),
  2. create your video and upload it somewhere public, such as YouTube or Vimeo,
  3. include your Insight Community username at the end of the video,
  4. add an "insight" entry to this case, in which you link to your own video.

That's it.


4 Insights

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Ideas For CwF+RtB PromotionsCase Details


Closed: 17 Aug 2009, 11:59PM PT

As you know, we've been running our CwF+RtB experiment for a few weeks now. We're looking to do new promotions and special "this week only" types of offerings, on a regular basis. Two weeks ago, the special offer was a free Techdirt hoodie or free lunch with Mike Masnick, with the purchase of both the Book Club and the Music Club packages. This past week, we tried separating out just Amanda Palmer's signed book and CD for those who didn't want the entire Music Club. We've got plenty of ideas for other promotions, but we thought, why not get some ideas from you? And we'll do it as an Insight Community case, as well, to demonstrate again how the Insight Community works. So, the way this will work is that you get to suggest ideas for promotions within CwF+RtB (or potentially new tiers that go beyond the 1 week promotion), and if we use your idea (this only applies to the first person to suggest that particular idea), you'll get a free Approaching Infinity package, with the book signed by Mike (that doesn't come with the regular package). So, you'd get Mike's signed book plus a free t-shirt. We look forward to your ideas!

19 Insights

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The New World of LogisticsCase Details


Closed: 15 Dec 2010, 11:59PM PT

Earn up to $100 for Insights on this case.

UPS loves logistics and is looking to start engaging with others who share its passion -- and who have an appreciation for the modern complexities of combining the latest technology with efficient supply chains. The global economy is more interconnected than ever before, and global logistics can make the difference between success and failure. The competitive advantage that integrated global logistics provides can help to improve customer service, to expand into new markets and to improve the bottom line -- and we'd like to hear about your stories.

To start off this conversation, we're interested in hearing about "new logistics" -- such as experiences involving small businesses that have leveraged logistics to take advantage of international markets, or how logistics helped you and your company to better compete with larger companies by creating new opportunities, or simply explanations of what "new logistics" means to you and how it has helped build up your company's operations.

Relevant information to include in your insights:

  • The type of business you're describing and how logistical obstacles are met
  • Summaries of how your logistical challenges were ultimately successfully resolved
  • Examples of modern logistics -- describing the challenges for smaller businesses just starting out
  • Technologies that have advanced (or will improve) logistic operations (eg. RFID, 4G wireless networks, etc)
Based on the responses we receive, we'll follow up with future cases on other topics -- or cases that further delve into viewpoints on related subjects.


6 Insights

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Looking For Feedback On IT Innovation ResourcesCase Details


Closed: 30 May 2010, 11:59PM PT

Earn up to $200 for Insights on this case.

As you know, we've been running the ITInnovation.com tab within Techdirt since last year, sponsored by Sun (now Oracle) and Intel.  We've had a series of fascinating discussions within blog posts and webinars during that time.  We've also continued to regularly refresh the IT Innovation Resource Center, which includes a rotating list of useful tools and white papers provided either by us or the sponsors of IT Innovation.

We'd like to get some feedback and insight into the quality of these resources and how they might be improved upon.  Listed below are six currently available white papers in the Resource Center.  If you are familiar with these topics (i.e., you work in IT), please review the white papers and write up your insights and comments on the whitepapers: what's good about them, what could be improved, what would make them more useful, etc.  You are free to provide insights on as many of the white papers as you would like, but we ask that you submit insights on each white paper as a separate insight, rather than combining them into a single response.

  • Best Practices for Managing Datacenter Costs via Application and Server Consolidation

    Server sprawl, software licensing fees, and facilities costs are sending datacenter operational expenses through the roof at a time when every penny is being scrutinized. As a result, low utilization rates and wasted power/cooling resources are no longer acceptable, and smart companies are looking to consolidation and virtualization to trim expenses and increase operating efficiency.

  • Why Solid-State Drives Usage Scenarios Are Expanding for the Datacenter

    To accomplish the objectives of making more-efficient use of IT resources, lowering power consumption, and reducing operating expenses, many companies are turning to server consolidation and virtualization efforts—endeavors that increase server CPU utilization and reduce the number of discrete servers in a datacenter.

  • The New Economics of Midsize Enterprise Computing: Oracle’s Sun Systems Based on the Intel® Xeon® Processor 5500 Series

    Midsize companies often face the same competitive pressures as large-scale enterprises. However, they may not possess the resources and staff to invest heavily in complex computing systems. Yet it’s critical for IT organizations within these companies to ensure that they have the strongest, most expandable systems in place, so that their companies have the requisite flexibility to adapt quickly to changing market conditions, roll out new products and services in shorter cycles, and become more effective competitors.

  • New Blades and Networking Solutions Ensure Solid Return on Investment

    Traditionally, when companies need more computing power to deal with expanding amounts of data, they increase the number of servers, the number of compute cores per server, and the memory capacity of each server. Today’s high-powered blade servers save space and help enable significant gains in computing performance, especially when workloads are consolidated efficiently and datacenter resources are utilized most effectively. To accommodate this increase in capacity, however, the network infrastructure carrying the data must also be upgraded.

  • Reassessing Server Costs for Midsize Companies

    Most companies keep their servers for three to five years—a time frame that seems reasonable given current economic conditions. Despite the savings this would seem to imply, however, extending server life in the datacenter in this way may not be the best strategy, even in the toughest economic times.

  • Oracle Solaris Operating System — Optimized for the Intel® Xeon® Processor 5600 and 7500 series

    This document is intended as a technical guide for developers and system administrators that want to understand the precise details of how Oracle® Solaris and the Intel® Xeon® processor 5600 and 7500 series can improve your application solution environment.



20 Insights

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