How to determine the net benefits for a distributed workforce
Advice needed for smaller businesses for the credit crunch, can you help?
How will large companies adopt knowledge management technologies?
Closed: 9 May 2007, 11:59PM PT
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In the last few months, the online service Twitter has taken off. There's some debate if this is something really important, or merely a fad. Without necessarily rehashing that debate, discuss how a consumer packaged goods company might make use of Twitter (or similar tools) in innovative ways.
For context, in the early days of the web, plenty of traditional companies ignored the web and later blogs as passing fads, only to realize much later that they could have benefited from embracing such trends early on. As a consumer packaged goods company, we're trying to understand whether Twitter faces the same curve and if it makes sense to make use of it now, and if so, how could it be useful (if at all).
14 Insights
Closed: 4 May 2007, 11:59PM PT
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6 Insights
Closed: 17 Apr 2007, 11:59PM PT
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5 Insights
Closed: 9 Apr 2007, 11:59PM PT
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4 Insights
Closed: 4 Apr 2007, 11:59PM PT
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5 Insights
Closed: 30 Mar 2007, 11:59PM PT
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5 Insights
Time left: No expiration
Earn up to $150 for Insights on this case.
15 Insights
Time left: No expiration
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